The 3 pillars of SEO are
4.All of the above
1.<h1>, <h2>, <h4>, <h3>
2.<4>, <h3>, <h2>, <h1>
3.<h1>, <h2>, <h3>, <h4>
4.<h1>, <h4>, <h4>, <h3>
2. Moved Permanently
3.Payment is required
4.The request must be authorized before it can take place
What is a backlink strategy?
1.External links arriving on my website
2.Internal clicks in my site
3.Hyperlinks of my site
4.Technology behind external sources
1.SEO focuses on organic/natural search rankings, SEM encompasses all aspects of search marketing
2.No difference, theyre synonymous
3.SEO refers to organic/natural listings while SEM covers PPC, or paid search
4.SEO tends to be a West coast term, SEM is more East coast.
A friendly URL is:
1.Short, with recognizable text and date
2.Short, with recognizable text
3.Short, with recognizable text and relevant keywords
4.None of these
An optimized meta tag includes:
2.Call To Action
3.Unique Selling Points
4.All of these answers are correct
For Google Position #0 is
1.Not seeing your website in Google search results
2.A default response created by Google for a query
3.A Google strike to punish a site that does everything to be in first position
4.A new SEO issue highlighting the most relevant content
1.Trick question – meta description are NOT important
2.They help to tell the engines which keywords are most important on your page
3.They serve as the copy that will entice searchers to click on your listing
4.Theyre an important ranking factor in the search algorithms
I connect one page of a website to a different page on the same website as well as distributing page authority and ranking power. I am
4.Page Loading Speed
I help Google by providing explicit clues about the meaning of a page as well as allowing it to appear as a rich result on the search result page.
1.Title & Meta Description
If you want a page to pass a value through its links, but stay out of the search engines’ indices, which of the following tags should you place in the header?
1.Use meta robots=”noindex, nofollow”
2.Use meta robots=” index, nofollow”
3.Use meta robots=”noindex, follow”
4.Use meta robots=”autobot, decepticon”
1.determine which keywords to target
2.learn about your customers interests
3.remove pages from search engine indexes
4.Both a & b
SEO can help SEM by:
1.improving quality score
3.fasten the ads approval
4.Both A & B
SEO ist die Abkürzung von:
The future of SEO is :
1.Shorter and shorter requests
2.Answer and not search engines
3.The integration of the different paths of an Internet user, whatever the device used.
4.Increasingly fine targeting of Internet users for advertisers via Google tools
Was ist ein ALT-Tag
1.Eine alternative Bildbeschreibung
2.Ein Tag für alten Content
4.None of These
1. Technik, Aufbau, Content
2.Inhalt, Struktur, Technik & Meta
3.Meta & Technik, Content, Struktur
4.Technik & Meta, Content, Inhalt
What are hreflang tags?
1.To tell search engines what language and country a website is intended to serve
2.To indicate the preferred dialect of a language for a web page
3.To tell search engines what country a website is intended to serve
4.To tell users what language and country a website is intended to serve
What does anchor text mean?
1.The largest text on a page
2.The visible text which is hyperlinked to another page
3.The most important keyword for a page
4.The visible bolded text
What does SEO mean?
1.Stop Eating Out
2.Search Effort Offer
3.Search Engine Optimization
4.Search Engine Option
What does SERP mean?
1.Stop eating rice pudding
2.search engine results page
3.search engine resource page
4.search engine resource program
What is Google using to crawl a website?
1.Refers to how fast your site loads for a user
2. Refers to how fast your site loads for Google
3.Refers to how fast your heading loads
4.Refers to how fast Google crawls your page
What is SEO?
1.Search Engine Organization
2.Search Engine Optimization
3.Search Expert Optimizer
4.So Easy Office
4.All of the above
What is the formula Google and other search engines use to determine what pages/sites to suggest for a given search?
3.Math, what math?
4.Data Rich Referral Formula
What is the objective of SEO?
1.To have a nice website
2.To have the best technology in terms of site encoding
3.Increasing visibility of a website
4.Increasing brand awareness
What means SEA
1.Search Employment Airport
2.Search Engine Action
3.Search Engine Advertising
4.System Emphashis Across
1.When you have made changes to your site.
2.When you have changed your hosting provider and the IP address of your site.
3.After you have been banned from the search engine for black hat practices and you have corrected your wrongdoings.
4.When you are not happy with your current ratings.
1.To block search engines from crawling pages on your site.
2.To stop link juice from flowing to other web pages.
3.To prevent pages from appearing in search results.
4.None of These
When do you use the rel="canonical" tag?
1.To point to the desktop version of mobile pages when you have a mobile domain.
2.To help resolve potential duplicate content issue.
3.To implement 301-redirect.
4.None of these answers
1.Is the keyword relevant to your website's content?
2.Will searchers find what they are looking for on your site when they search using these keywords?
3.Will they be happy with what they find?
4.All of the above
Which group of ranking factors do SEOs generally consider to have the largest influence on rankings?
Which of the following can be termed as appropriate Keyword Density (amount of keywords to be used in a page)
3.More than 10%
Which of the following content types is most easily crawled by the major web search engines (Google, Yahoo!, MSN/Live & Ask.com)?
2.Windows Media Player Files
4.Flash Plugin Files
1. The total number of inbound links to a page of a web site
2.The subject matter of the site providing the inbound link to a page of a web site
3.The number of outbound links on the page that contains the inbound link to a page of a web site
4.The text used to describe the inbound link to a page of web sited
Why Robot.txt file is used?
1.To block the crawler from crawling a particular portion of the website
2.To block Home page of the website
3.To Pass link juice when given link in other website
4.None of the above