Micromax was India’s largest seller of mobile handsets. It launched low-cost Chinese manufacturing with some smart packaging and features like long-lasting batteries and dual-sim functionality to garner 20% market share in India’s value-conscious mobile handset market. Identify the two types of plans being described in the above lines.

Question:Micromax was India’s largest seller of mobile handsets. It launched low-cost Chinese manufacturing with some smart packaging and features like long-lasting batteries and dual-sim functionality to garner 20% market share in India’s value-conscious mobile handset market. Identify the two types of plans being described in the above lines.

1.Strategy and objective

2.Strategy and objective

3.Programme and objective

4.Method and objective


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